<p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　</span><span style="margin: 0px; padding: 0px; font-size: 18px;">20日，在四川省甘孜藏族自治州乡城县举办的2025大香格里拉环线·乡城白色灌礼文化周期间，本土猫咪“卓喵”在“乡城猫局”聘任发布会上，正式被聘任为“乡城县荣誉文旅局长”。这只经乡城民众投票当选的“猫局”，正让这座川西小城延续千年的敬猫文化以新姿态走入公众视野。</span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　乡城的敬猫文化历史悠久。猫在乡城不仅是守护粮食的功臣，更代表着吉祥与财富。这种特有的敬猫文化起源于一个传说：乡城曾鼠患肆虐，民众请求“灵猫”来此灭鼠护粮、护佑生计，并许下“供以牛奶、待若家人、让居暖灶”的承诺。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><img src="https://ccgbdst-ceshi.eos-wuxi-1.cmecloud.cn/1758362429743001819.png" alt="" width="350" height="233" title="" style="margin: auto; padding: 0px; max-width: 700px; vertical-align: middle; height: 233px; outline: 0px; zoom: 1; border: 0px; display: block; cursor: pointer; width: 350px;"></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em; text-align: center;"><span style="margin: 0px; padding: 0px;">图为“乡城猫局”聘任发布会现场。记者 王磊 摄</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;"></span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　这份对猫的感恩化作代代相传的习俗：乡城家家户户灶台瓷砖上都有猫彩绘、灶台上方也有猫泥塑，平日也会随时为猫准备牛奶等食物。如今，这份文化传统更融入文创产业，香巴拉猫文创中心的猫主题文创产品，田园村落处处可见的猫咪雕塑与墙绘，共同构成乡城独特的文化符号。</span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　“乡城猫局”聘任发布会上播放的“乡城猫局”竞选视频中，6只候选猫咪或在白藏房的梯形墙面上踱步，或蹲坐青稞田埂远眺巴姆山，最终镜头定格在“卓喵”的绿色眼眸上。它通身毛发大多为黑色，却自带白色“围巾”与“手套”，竖立的耳朵灵动，独特的绿瞳又透着沉稳。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><img src="https://ccgbdst-ceshi.eos-wuxi-1.cmecloud.cn/1758362429953093145.png" alt="" width="350" height="242" title="" style="margin: auto; padding: 0px; max-width: 700px; vertical-align: middle; height: 242px; outline: 0px; zoom: 1; border: 0px; display: block; cursor: pointer; width: 350px;"></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em; text-align: center;"><span style="margin: 0px; padding: 0px;">图为获聘“乡城县荣誉文旅局长”的本土猫咪“卓喵”。记者 王磊 摄</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;"></span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　随后，乡城县副县长生龙降措宣读县政府决定，正式聘任“卓喵”为“乡城县荣誉文旅局长”。乡城县副县长李辉将烫金聘书递至“卓喵”陪护员手中。</span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　据了解，未来“卓喵”将走进乡城各地，以“猫局”视角讲述当地美景美食、文化历史、民族风情等，更会在传统节庆中以“吉祥物”身份与游客互动，进一步强化“乡城猫局”IP的记忆点。</span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　发布会上，李辉、生龙降措为设立在乡城县香巴拉猫文创中心“乡城猫局办公室”揭牌，红色幕布落下，印有猫咪图案与“乡城猫局办公室”字样的牌匾正式亮相。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);"><img src="https://ccgbdst-ceshi.eos-wuxi-1.cmecloud.cn/1758362430107061749.png" alt="" width="350" height="253" title="" style="margin: auto; padding: 0px; max-width: 700px; vertical-align: middle; height: 253px; outline: 0px; zoom: 1; border: 0px; display: block; cursor: pointer; width: 350px;"></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em; text-align: center;"><span style="margin: 0px; padding: 0px;">图为获聘“乡城县荣誉文旅局长”的本土猫咪“卓喵”。记者 王磊 摄</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px;"><br style="margin: 0px; padding: 0px;"></span></p><p style="margin-top: 0px; margin-bottom: 20px; padding: 0px; color: rgb(51, 51, 51); text-align: left; text-wrap-mode: wrap; outline: 0px; zoom: 1; border: 0px; font-size: 20px; word-break: break-word; overflow-wrap: break-word; font-family: Arial, Tahoma, Verdana, 微软雅黑, STHeiTi, sans-serif, Helvetica, SimSun, 微软雅黑; background-color: rgb(255, 255, 255); line-height: 2em;"><span style="margin: 0px; padding: 0px; font-size: 18px;">　　乡城县文化广播电视和旅游局副局长王佳麒表示，乡城敬猫文化在不断创新表达。自2017年起，乡城开始系统挖掘“香巴拉猫”的文化价值，打造专属IP形象，借助互联网让这一文化符号走向更远的舞台。从灭鼠护粮的守护者，到助力乡村振兴的文化IP，猫始终是乡城人珍视的家人。敬猫文化中所蕴含的“敬畏自然、坚守传统、珍视生命”的核心，也从未改变。这份独特的情感，正在以崭新的方式连接起乡城的过去与未来，成为乡城人守护乡愁、拥抱发展的精神纽带。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">来源：中国新闻网</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">初审：李皓</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">复审：赵铁楠</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, Verdana; font-size: 18px; text-align: left; text-wrap-mode: wrap; background-color: rgb(255, 255, 255);">终审：李锐 刘晓玲</p><p><br></p>